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Apple on Pulse

The full thread of our Apple coverage — a running record of every development we've tracked, with the VC take on each.

15
Stories
10
With a headline figure
Jun 9, 2026
Since

Coverage Timeline

newest first
  1. Jul 17, 2026IPOApple's Trade-Secrets Suit Threatens OpenAI's IPOIPO odds: 18.5%→
  2. Jul 17, 2026REGULATIONApple, Google Ordered to Purge 'Nudify' Apps→
  3. Jul 17, 2026BIG TECHApple, Nvidia Battle for Most Valuable CompanyMarket-cap race→
  4. Jul 16, 2026BIG TECHAlibaba, Baidu Jump on Reported Apple AI Tie-Up→
  5. Jul 16, 2026BIG TECHTSMC Adds $100B Arizona Bet After Profit Soars 77%$100B new investment→
  6. Jul 14, 2026AIApple in Talks to Shrink AI Models for iPhone27B params, phone-sized→
  7. Jul 10, 2026REGULATIONApple Sues OpenAI, Alleging Trade Secret Theft "At Every Level"→
  8. Jul 7, 2026BIG TECHBroadcom and Apple Extend Custom Chip Pact Through 2031Multi-year extension through 2031→
  9. Jun 29, 2026AIOpenAI Teases Dedicated Hardware for Its Codex Coding AgentHardware tease→
  10. Jun 28, 2026REGULATIONApple Lobbies Washington to Buy Memory From Blacklisted China Chipmaker as the AI Memory Crunch BitesDRAM +98% in Q1→
  11. Jun 27, 2026BIG TECHApple's Vision Pro Chief Paul Meade Is Leaving for OpenAI's Hardware TeamSenior hardware exit→
  12. Jun 21, 2026AIBeyond Siri: The Practical AI Features Coming to Your iPhone in iOS 27→
  13. Jun 17, 2026BIG TECHApple Says iPhone Price Hikes Are 'Unavoidable' as the AI Memory Crunch Becomes a 'Hundred-Year Flood'~4x memory costs→
  14. Jun 9, 2026AIThe Apple-Google AI Deal: $3B+ a Year and a New Playbook for Renting Intelligence→
  15. Jun 9, 2026BIG TECHApple Unveils Siri AI Powered by Google Gemini at WWDC 2026$3B+ estimated Gemini deal→

All Coverage

IPOIPO odds: 18.5%

Apple's Trade-Secrets Suit Threatens OpenAI's IPO

Apple's trade-secrets lawsuit against OpenAI, alleging its hardware chief directed former Apple staff to bring 'actual parts' to interviews, has already cut Wall Street's odds of a 2026 OpenAI IPO from roughly 22% to 18.5%.

Jul 17, 2026
REGULATION

Apple, Google Ordered to Purge 'Nudify' Apps

San Francisco's city attorney ordered Apple and Google to remove AI 'nudify' apps that generate non-consensual deepfake nudes, saying both companies have earned millions in fees from services that exploit women and girls.

Jul 17, 2026
BIG TECHMarket-cap race

Apple, Nvidia Battle for Most Valuable Company

Apple and Nvidia are trading blows for the title of world's most valuable public company, a symbolic marker of how completely AI-driven chip demand has reshaped the market-cap hierarchy that Apple's iPhone business once dominated alone.

Jul 17, 2026
BIG TECH

Alibaba, Baidu Jump on Reported Apple AI Tie-Up

Alibaba and Baidu shares rose sharply in Hong Kong trading on reports that Apple is partnering with Chinese AI providers to power AI features for iPhones sold in China.

Jul 16, 2026
BIG TECH$100B new investment

TSMC Adds $100B Arizona Bet After Profit Soars 77%

TSMC will invest an additional $100 billion in its Arizona chip fabs after quarterly profit jumped 77%, deepening the US buildout underpinning Nvidia, Apple and AMD's leading-edge chip supply.

Jul 16, 2026
AI27B params, phone-sized

Apple in Talks to Shrink AI Models for iPhone

Apple is in talks with PrismML, a startup that compresses large AI models to run natively on-device, to bring shrunk models to the iPhone.

Jul 14, 2026
REGULATION

Apple Sues OpenAI, Alleging Trade Secret Theft "At Every Level"

Apple sued OpenAI and two former Apple hardware engineers now working there, alleging a systematic campaign to steal confidential iPhone and Apple Watch design secrets to build OpenAI's own consumer AI hardware.

Jul 10, 2026
BIG TECHMulti-year extension through 2031

Broadcom and Apple Extend Custom Chip Pact Through 2031

Broadcom and Apple agreed on July 7 to extend their custom-silicon partnership through 2031, deepening a relationship that dates to the late 2000s as Broadcom's ASIC business increasingly threatens Nvidia elsewhere.

Jul 7, 2026
AIHardware tease

OpenAI Teases Dedicated Hardware for Its Codex Coding Agent

OpenAI is teasing new hardware built around Codex, its AI coding agent, signaling ambitions to move beyond software and into purpose-built devices for developers. The hints fold into OpenAI's broader hardware push -- the secretive 'io' effort it built with former Apple design chief Jony Ive -- and suggest the company sees agentic coding as a flagship use case worth its own physical form factor.

Jun 29, 2026
REGULATIONDRAM +98% in Q1

Apple Lobbies Washington to Buy Memory From Blacklisted China Chipmaker as the AI Memory Crunch Bites

Apple is reportedly lobbying US agencies for permission to buy DRAM from ChangXin Memory Technologies (CXMT), a Chinese supplier on the US Entity List, as a brutal memory shortage drives up component costs. DRAM prices jumped roughly 98% in Q1 2026 and are projected to climb another 58-63% this quarter, the spillover from every major fab rerouting capacity to the high-bandwidth memory that feeds AI accelerators. Apple has already raised prices on Macs, iPads and home devices.

Jun 28, 2026
BIG TECHSenior hardware exit

Apple's Vision Pro Chief Paul Meade Is Leaving for OpenAI's Hardware Team

Paul Meade, the Apple vice president who led Vision Pro development and the company's still-unreleased AI smart glasses, is reportedly leaving to join OpenAI's hardware division. The departure follows a reorganization under new Apple CEO John Ternus that left some hardware VPs feeling sidelined, and it hands OpenAI -- already building an AI device with former Apple design chief Jony Ive -- another senior Apple hardware leader.

Jun 27, 2026
AI

Beyond Siri: The Practical AI Features Coming to Your iPhone in iOS 27

Apple is previewing a slate of practical, on-device AI features in iOS 27 that go well beyond its long-delayed Siri overhaul, per TechCrunch. The emphasis on concrete, everyday utility -- rather than a single flashy assistant -- signals Apple's bid to make AI feel useful and trustworthy to a billion-plus users.

Jun 21, 2026
BIG TECH~4x memory costs

Apple Says iPhone Price Hikes Are 'Unavoidable' as the AI Memory Crunch Becomes a 'Hundred-Year Flood'

Tim Cook told the Wall Street Journal that Apple can no longer fully absorb surging memory and chip costs, calling the AI-driven shortage a 'hundred-year flood' and price increases 'unavoidable.' DRAM and high-bandwidth memory have been gobbled up by AI data centers, leaving consumer-device makers paying multiples of last year's prices.

Jun 17, 2026
AI

The Apple-Google AI Deal: $3B+ a Year and a New Playbook for Renting Intelligence

Strip away the WWDC theater and this is a landmark commercial deal: Apple pays Google an estimated $3B+ annually to run Gemini behind Siri. It's the inverse of the search-default arrangement, and it sets the template for how non-lab giants will buy AI -- rent the frontier, own the distribution. Every enterprise procurement team should study the structure.

Jun 9, 2026
BIG TECH$3B+ estimated Gemini deal

Apple Unveils Siri AI Powered by Google Gemini at WWDC 2026

Apple conceded the foundation model race and chose to be a distribution layer instead, embedding Google Gemini into Siri across 2B+ devices. Google wins the platform war without building hardware, while every startup building an "AI assistant" layer just got commoditized.

Jun 9, 2026
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