Analysis
SpaceX flew its 13th Starship test mission on July 24, and for the first time actually put the vehicle to work: the upper stage deployed 20 next-generation Starlink V3 satellites from its payload bay door during the roughly one-hour flight, the first time real V3 satellites -- rather than mass simulators -- have flown on a Starship test. Six of the satellites carried high-resolution cameras that beamed live views of Starship's heat shield and exterior back to Earth during ascent, giving SpaceX engineers real-time data on a part of the vehicle that has driven multiple prior flight anomalies.
The flight wasn't clean, but it hit its major marks. Ship 40's upper stage relit a single Raptor engine while coasting in space -- a capability SpaceX needs for orbital refueling and any eventual deep-space or lunar mission -- before making a controlled entry and splashdown in the Indian Ocean west of Australia. The Super Heavy booster separately made a controlled splashdown in the Gulf of Mexico, though SpaceX flagged that not all 13 of its landing-burn engines appeared to ignite, a detail that will get scrutiny even though the booster came down intact.
Getting to this flight took two scrubbed attempts. A July 16 try was aborted in the final seconds when several engines failed to ignite as planned, and a follow-up attempt on July 23 was delayed 24 hours by weather before Friday's successful liftoff. Flight 13 was also only the second flight of the upgraded Starship V3 design; the version's May debut was marred by a series of engine outages that caused the rocket to underperform its objectives. Two flights in, V3 still isn't flying clean, but each attempt is closing the gap between test article and operational vehicle.
“Two flights in, V3 still isn't flying clean, but each attempt is closing the gap between test article and operational vehicle.”
The stakes here extend well past SpaceX's own engineering roadmap. Starship is the vehicle NASA is counting on for its Artemis lunar lander, the platform SpaceX needs to keep scaling Starlink launch cadence against Amazon's Kuiper constellation, and the long-term bet underpinning the company's now-public valuation. SpaceX went public earlier this year in the largest IPO ever, and its shares have traded below the offering price since -- exactly the kind of stock where investors are watching operational execution, not just narrative, for signs the business is converting technical ambition into results. A successful Starlink V3 deployment is a concrete, revenue-relevant milestone in a way that a pure demonstration flight isn't.
Competitively, no other launch provider is attempting anything close to Starship's scale or reusability ambitions. Blue Origin's New Glenn has flown a handful of times and is still ramping cadence; United Launch Alliance's Vulcan and Rocket Lab's Neutron serve adjacent but smaller payload classes. SpaceX's actual competitive risk isn't a rival rocket -- it's whether Starship's own iteration pace can keep up with the launch cadence Starlink V3's constellation economics require.
For investors now holding a publicly traded SpaceX, flights like this are the closest thing to a quarterly report the launch business gets between earnings disclosures. A clean Starlink V3 deployment on a vehicle still working out booster landing-burn reliability is a genuinely mixed signal: real progress on the mission that matters most commercially, alongside a reminder that Starship V3 is still, two flights in, an unfinished vehicle.
Watch whether SpaceX moves to a faster cadence for V3 flights now that a full satellite deployment has succeeded, whether the booster's landing-burn engine issue recurs on the next flight, and whether Starlink V3's on-orbit performance data -- now flowing from an actual constellation-bound satellite batch rather than a simulator -- shows up in SpaceX's next investor-facing disclosures.