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ActiveCampaign

Email marketing & automation that grows with you

Email MarketingMarketing AutomationCRM185K+ Customers900+ IntegrationsVisual Builder

ActiveCampaign is the email marketing and automation platform that helps businesses of all sizes create personalized customer experiences. Combine email marketing, marketing automation, CRM, and sales automation in one platform. Build sophisticated automation workflows with a visual builder — from welcome sequences to lead scoring to win-back campaigns. 185,000+ customers across 170 countries, 900+ integrations, and 94% customer satisfaction.

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185K+
Customers
900+
Integrations
170
Countries
94%
Satisfaction

Key Highlights

Visual automation builder — create sophisticated multi-step workflows without code
Combined email marketing, automation, CRM, and sales tools in one platform
185K+ customers across 170 countries with 94% satisfaction rating
900+ integrations including Shopify, WordPress, Salesforce, and Slack
Advanced segmentation and personalization based on behavior and engagement
Built-in CRM with deal pipelines, lead scoring, and sales automation

Why We Recommend ActiveCampaign

01

Email Marketing

Beautiful email campaigns with drag-and-drop design, A/B testing, conditional content, and send-time optimization. Segment audiences by behavior, engagement, and custom fields for personalized messaging.

02

Marketing Automation

Visual automation builder lets you create complex workflows triggered by any action — email opens, page visits, purchases, form submissions, and more. 500+ pre-built automation recipes to get started.

03

CRM & Sales

Built-in CRM with customizable deal pipelines, lead scoring, and sales automation. Automatically assign leads, send follow-ups, and move deals through stages based on engagement.

04

Segmentation & Personalization

Segment contacts by any combination of behavior, demographics, engagement, purchase history, and custom fields. Dynamic content blocks show different content to different segments within the same email.

05

Landing Pages & Forms

Build landing pages and forms that feed directly into automations. Capture leads, trigger welcome sequences, and score contacts — all automatically.

Best For

Growing businesses that need email marketing and CRM in one platform
E-commerce stores building automated customer journeys and win-back campaigns
Marketing teams that want powerful automation without enterprise pricing
Agencies managing email marketing for multiple clients from one account

Pricing

Starter: $15/month (1,000 contacts) — email marketing, automation, forms Plus: $49/month — CRM, lead scoring, landing pages Pro: $79/month — predictive sending, split automations, attribution Enterprise: $145/month — custom reporting, dedicated support 14-day free trial

Frequently Asked Questions

How does ActiveCampaign's automation builder work?

The visual automation builder lets you create multi-step workflows by dragging and dropping triggers, actions, and conditions onto a canvas. Start with triggers like email opens, website visits, or purchases, then add actions like sending emails, updating CRM deals, or adding tags. 500+ pre-built recipes are available as starting templates.

Does ActiveCampaign include a CRM?

Yes. ActiveCampaign includes a built-in CRM with customizable deal pipelines, lead scoring, and sales automation. It's tightly integrated with the email marketing side, so marketing and sales data live in one place.

How many integrations does ActiveCampaign have?

ActiveCampaign has 900+ integrations including Shopify, WooCommerce, WordPress, Salesforce, Zapier, Slack, Stripe, and many more. If a native integration doesn't exist, Zapier and webhooks cover nearly everything else.

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Ready to get started with ActiveCampaign?

Join thousands of startups and teams already using ActiveCampaign to work smarter.

Try ActiveCampaign Today

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Trace Cohen is a serial founder, investor and data geek. Please feel free to reach out t@nyvp.com

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