Oura Sets $40-$44 Price Range, Trading Starts Next Week logo

Oura Sets $40-$44 Price Range, Trading Starts Next Week

Oura launched its IPO roadshow with a $40-$44 price range targeting a $15.62 billion valuation, with Nasdaq trading expected the week of September 28, and disclosed revenue of $1.21 billion over nine months, up 74% year over year.

By the Numbers

$40-$44/share
Price range
~$15.62B
Fully diluted valuation
$1.21B, +74% YoY
Revenue, 9 months
Week of Sept 28
Trading begins
~$1.2B
Forerunner stake sale
TC
By the IPO Desk
Edited by Trace Cohen · Early-stage VC & angel · Founder, New York Venture Partners
2 min read
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THE RUNDOWN

1

Pulse [previously covered Oura setting terms](/pulse/oura-2-2b-ipo-15-6b-valuation-2026) to raise up to $2.2 billion; this update adds the specific price range ($40-$44), the trading start date (week of September 28), and Oura's first disclosed revenue figure: $1.21 billion over nine months, up 74% year over year.

2

At the $42 midpoint, Oura itself receives about $532.6 million in net proceeds from the 13.5 million shares it's selling, while existing shareholders selling the other 36.5 million shares pocket the larger share of total proceeds -- confirming the insider-payday dynamic Pulse flagged when terms first became public.

3

The 74% revenue growth rate is a genuinely strong number for a hardware-and-subscription company at this scale, giving public investors a real growth metric to weigh against the fact that most of the IPO's dollar volume flows to existing holders rather than the company's own balance sheet.

4

Trading beginning the week of September 28 makes Oura's debut one of the more closely watched tests of institutional demand for health-data platforms this fall, alongside Electra Therapeutics' rockier debut and the broader biotech and hardware IPO cohort Pulse has tracked this season.

TC

The VC Read · Trace's Take

Trace Cohen

74% revenue growth is the number that makes this IPO defensible despite the insider-heavy share structure -- without it, this would just be a story about Forerunner cashing out $1.2 billion. Watch the open relative to the $42 midpoint on debut day; Electra Therapeutics indicated open above offer and still closed down 12%, and Oura's much larger insider share count makes it at least as exposed to that same first-day-flip dynamic.

Analysis

Oura launched its IPO roadshow with a price range of $40 to $44 per share, with trading expected to begin on Nasdaq under ticker OURA the week of September 28, according to MobiHealthNews and Traders Agency.

  • Price range — $40 to $44 per share
  • Initial market cap — $12.8 billion to $14.1 billion
  • Fully diluted valuation — approximately $15.62 billion

What's New Since Pulse's Last Coverage

Pulse previously reported that Oura had set terms to raise up to $2.2 billion, with 36.5 million of the 50 million shares on offer coming from existing shareholders rather than the company itself. This update adds the specifics that filing left open: the $40-$44 price range, a confirmed trading start date, and Oura's first disclosed revenue figure -- $1.21 billion over the nine months ending in June, up 74% from the same period a year earlier.

The Math Behind The Insider Payday

At the $42 midpoint:

  • Oura's own take — 13.5 million shares for roughly $532.6 million in net proceeds to the company
  • Existing shareholders' take — the remaining 36.5 million shares offered
  • Forerunner Ventures — Oura's second-largest shareholder, selling its full 9.3% stake (about 28.7 million shares) for roughly $1.2 billion before fees, by far the largest single payday of the offering

That structure confirms the dynamic Pulse flagged when terms first became public: this IPO is primarily a liquidity event for early backers rather than a capital raise to fund Oura's own growth.

The One New Data Point That Changes The Read

The 74% year-over-year revenue growth figure, disclosed for the first time in this amended filing, is a genuinely strong number for a hardware-and-subscription business at Oura's scale, and it gives public-market investors a real growth metric to weigh against the insider-payday structure -- a company growing revenue at that rate has a stronger case for its $15.6 billion valuation than the share-sale mechanics alone would suggest.

What To Watch

Trading beginning the week of September 28 puts Oura's debut in the same fall IPO window Pulse has tracked closely, including Electra Therapeutics' rockier-than-expected first day. Whether Oura's stock holds near its offer price or follows Electra's pattern of a strong indicated open followed by a weaker close will be an early read on whether public investors are pricing wearable health-data platforms on growth, on the insider-selling structure, or on both.

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